BEAMS has unveiled the B-WING COLLECTION, an exclusive collaboration with Polo Ralph Lauren.
Inspired by POLO RALPH LAUREN’s STADIUM COLLECTION, which debuted in 1992, the collection introduces a new B-WING motif that combines BEAMS’ initial, “B,” with the iconic P-WING emblem. The original P-WING emerged from a backdrop of vintage track-and-field uniforms and American sports culture. Rendered in navy, red, and white, the graphic carries forward the original design’s sporty spirit.
The lineup includes the B WING SS TEE (¥18,700), B WING LETTERMAN JACKET (¥165,000), B WING LS OX BD SHIRT (¥35,200), B WING ANDREWS PANT (¥41,800), B WING LONG BILL CAP (¥17,600), and B WING SCARF (¥31,900).
Also arriving as the second installment of the “POLO BEAMS” collaboration series, following the Spring/Summer 2026 season, are the SS POLO SHIRT (¥25,300) and LS CN HEAVY WEIGHT (¥28,600), both featuring the “POLO BEAMS” logo. SOCKS (¥3,300) will also be available, and every item comes with a “BEAMS 50th ANNIVERSARY EDITION Exclusive Label.”
The “B-WING COLLECTION” launches Friday, October 2, at BEAMS and BEAMS BOY stores (excluding select regions) and through the BEAMS official online store. (All prices include tax.)
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